AMD was at the point of no return, and the launch of Ryzen had to be a success. Marketshare heavily favored Intel for years until AMD finally hit back at team blue with Ryzen and the Zen architecture. If you wanted Intel performance, you paid Intel prices.
During AMD's downfall in the early decades of this century, Intel was able to essentially charge more than what they'd usually price processors because AMD didn't have a competing product. Intel attempted to remain competitive with pricing while simultaneously marketing its processors as simply better, and they largely were until recently. Intel was able to become complacent due to AMD's downfall.
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Older AMD processors like the FX series go hot, but they offered some compelling use cases. Traditionally, AMD has been viewed as the budget-friendly, less energy-efficient CPUs that have more cores taped onto the silicon that you'd know what to use for. This is arguably the most important deciding factor between AMD and Intel and has long been the highest point of discussion. In 2017, AMD launched Ryzen, and we ended up where we are today, with both companies once again offering similarly priced and performing processors.
The once heated market was now thoroughly frozen in the freezer.ĪMD was unable to share its internal project to the world, but what was on the horizon would change the landscape for both companies in years to come. Intel was able to keep to its Tick Tock release approach and price its hardware accordingly, seeing no immediate threat from AMD. The company went on to improve the platform in any way they could, leading to further generations of CPUs released to mixed reviews. All the AMD processors at the time were unlocked, while Intel fans had to pay extra for the luxury. That can be rounded up to 8.5GHz, which doesn't sound high until you compare it to the average of between 3-4GHz. The AMD FX-8350 holds the current record for the highest clock speed at a whopping 8,794.33 MHz.
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Strangely, AMD's architecture did allow enthusiasts and PC owners to push their processors to insane levels.
While the family of processors offered amazing value, especially the FX-4100, the CPUs just couldn't keep up with what Intel had available at the time. AMD came out with its Bulldozer architecture in 2011, and it wasn't great.
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